MTV 2020 Error Found

YO CLAS! MTV 2020 ERROR FOUND world wide brand campaign

It is impossible to describe 2020 in word, so we described like this ¯\_(ツ)_/¯
This ASCIl art is the unique emoji that represents Irony, disruption and computer code.

2020 ERROR FOUND

Concept Idea / Brand design / Direction / Post production

AC MILAN – S.SIRO stadium

A visual ID with a strong RED and BLACK impact able to highlight the team values, history and glory.
An immersive environment to create a real and deep
AC MILAN experience.

Concept Idea / Brand design / Direction / Post production

MTV Brand campaign 2017/18 – I’MTV

YO CLAS! MTV IMTV brand campaign promo

Define the perception of the brand as a choice and
television reference for entertainment, globally considered, one of the most revolutionary container of ideas ever.

MTV is HERE, STILL STANDING, ALIVE and LOUDER than BEFORE.

Award winner of Media Key award 2017 – Best outdoor billboard

Concept Idea / Brand design / Direction / Post production

AC MILAN – ADV campaign

After A.C. Milan pitch we approached to the solution deeply focused in creating a social direct relationship between club and supporter “CLUB TO SUPPORTER” ( by us defined “C2S” ) based on “CLUB VALUES” sent via “SHORT MILAN MESSAGES” ( by us defined “SMM” ).

Concept Idea / Brand design / Direction / Post production

TIMEX

YO CLAS! TIMEX - photorealistic CG look animation

Add value and highlight the products features
“SUPERNOVA – COMMAND”
with a photorealistic CG look and feel throughout an engaging animation style.

Concept Idea / Design / Direction / Post production

MTV AWARDS – WOW Campaign

YO CLAS! MTV AWARD - WOW campaign promo

To consolidate the great success of the MTV AWARDS 2013, the network asked us to develop a new concept to follow the entire production of the whole campaign, ON and OFF-AIR.
MTV AWARDS is the most important live show event for the channel, with a line-up that represents the entire Italian music scene with a target in between 15/35 years. There is also the participation of sponsors and partners such as Samsung, Diadora, TIM, Campari, Luxottica, Perfetti, Menarini, Sammontana and many others.

Concept Idea / Brand design / Direction / Post production

MTV Italy – Brand global campaign

YO CLAS! MTV GLOBAL brand campaign - Soliti Idioti

Starting from a very simple concept and a little bit of Math ( “M” = MUSIC “TV” = TELEVISION ) we put together the famous “V” sign with all the MTV’s products and faces. This has been the winning key!
We built up and produced a multimedia campaign with ADV billboards across all Italy, web prerolls, banners and boxes, Viral videos, On Air bumpers and promos.

Concept Idea / Brand design / Direction / Post production

MTV SPIT. – Brand concept idea, on-air graphic package and promotion

YO CLAS! MTV SPIT rap - show brand on-air graphic

The first Italian TV show about rap battles. Hosted by famous rapper “MARRACASH”. We cared about of the three years serie’s refreshing graphics package and promotion.

Concept Idea / Brand design / Direction / Post production

COMEDY CENTRAL – CCN

YO CLAS! COMEDY CENTRAL - CCN Saverio Raimondo promo

CCN – Comedy Central News

A show socially useless

Concept Idea / Brand design / Direction / Post production

MTV Brand analysis

YO CLAS! MTV Brand Analysis

MTV asked us to collect data about their brand and their product to produce a full brand video analysis.

Concept Idea / Direction / Post production

PUMA / AWLAB #RUNTHESTREETS

YO CLAS! PUMA AWLAB run the streets - C2A project

PUMA / AWLAB #RunTheStreets contest – C2A video

Design / Animation / Direction / Post production

DIADORA – Soundsoldiers

YO CLAS! DIADORA sound soldiers product launch promo

DIADORA #Soundsoldiers – product launch

/ Direction / Post production

OLDIES BUT GOLDIES – MTV opening titles collection from the past

YO CLAS! MTV OBG - collection opening titles bumpers

MTV opening titles collection from the past

Concept Idea / Motion design / Direction / Post production